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Rebel Creator News

by Mike and Matty

We cover ONLY the most relevant creator economy and tech news to help you grow your brand impact on Youtube.

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Featured Post

Is the Listicle Format Dead on YouTube?

Photo: Ali Abdaal - 8 Surprising Habits That Made Me A Millionaire In the age of AI, listicles should be dead. Why watch a video about “10 Productivity Hacks” or “7 Business Ideas” when you can just ask ChatGPT? And yet, Ali Abdaal built a media empire around productivity using this exact format. He was a big influence on us when we were starting out on YouTube. Because, like us, he was a doctor who left medicine to build on the internet. But what really stood out wasn’t just his career...

about 18 hours ago • 3 min read

Jubilee’s Surrounded: The format taking over YouTube Photo: Jubilee Imagine stepping into a debate, surrounded by 20 people who fundamentally disagree with you and ready to tear apart everything you believe in. It sounds terrifying. And that’s why people can’t help but watch. We see an LGBTQ+ activist surrounded by 25 conservatives, Doctor Mike surrounded by 20 Anti-Vaxxers, and even Skip Bayless surrounded by 25 NBA fans. Surrounded is Jubilee’s notorious new format, and one of the fastest...

8 days ago • 2 min read

This edition is brought to you by Komodo OpenAI Might Be Building the Next Big Creator Platform Photo: Tech Radar Two big updates just dropped from OpenAI: ChatGPT now remembers you. Not just your name—but your style, tone, and context across all your chat histories. Memory is rolling out for all users, and yes, it gets better the more you use it. ChatGPT can now act as a persistent creative partner, one that evolves with your business and understands your workflow over time. OpenAI is...

about 1 month ago • 2 min read

This edition is brought to you by Arc AI creates a complete one-minute video Photo: Test Time Training Social media has recently been flooded with AI slop. This weird, surreal, and sometimes horrific content distorts reality and drives massive engagement. It’s fast, cheap, and totally addictive—but it’s also empty. No story. No point. Just digital junk food. But something new has entered the scene. A group of researchers from NVIDIA and Stanford just released studies that show how AI can...

about 2 months ago • 3 min read

This edition is brought to you by 1of10 The Top Visual Generation Tools Creators Need to Know Photo: Sam Altman AI image and video creation is experiencing unprecedented growth. Last week, we saw the “Ghiblification” of the internet as people explored OpenAI’s image generation. Sam Altman revealed that ChatGPT added one million new users in a single hour following their latest image generation release, shattering their previous record of reaching that milestone in five days. But let’s not...

about 2 months ago • 3 min read

This edition is brought to you by Descript ChatGPT's New Image Tool Makes AI Art Effortless Photo: OpenAI OpenAI just released an amazing update to ChatGPT that gives it powerful new image creation abilities. This tool can now understand and create visuals in ways that were impossible before: It can follow instructions in natural language, allowing users to create without learning how to prompt specifically for image generation (which has been a barrier to entry for most current image...

2 months ago • 2 min read

This edition is brought to you by Screen Studio YouTube's Plan to Turn Creators into TV Networks (And Why Top Creators Are Already Adapting) Photo: YouTube YouTube is adding something new called Primetime Channels. This lets people watch shows from places like SHOWTIME and Paramount+ right on YouTube. But here’s what’s really cool for creators: TV-Style Shows Coming Soon: Later this year, YouTube will let creators make their videos look like TV shows with seasons and episodes - just like the...

2 months ago • 2 min read

Recently at Koi... Yesterday, I posted this video, which was the most difficult video for me to make, because I haven’t shared this publicly before. It’s about my full story. How I left my career as a doctor, moved back in with my parents, and pursued entrepreneurship, at age 28. This decision was risky and emotional, but it shows why we do what we do. If you’re feeling trapped in your “perfect life,” but your gut tells you otherwise, then I hope this video gives you more clarity. Much love,...

3 months ago • 3 min read

Recently at Koi... We have a few spots left for the Rebel Creators Membership! If you struggle with consistently uploading videos and turning your YouTube channel into income, then this is for you! You’ll have 12-months access to: 10+ AI workflows and customGPTs to create videos in half the time 7+ courses to help monetize your content and business a community of peers to grow together group sessions with Mike and Matty, who have grown 1M+ YouTube subs and $1M+ revenue We’re offering Founder...

3 months ago • 3 min read

This edition is brought to you by Creator Hooks Pro The Death of Followers and Subscribers in 2025 Photo: Patreon Patreon released The State of Create 2025, an in-depth study examining the current landscape of the creator economy. It highlights the shifting dynamics between creators, platforms, and audiences, emphasizing the growing challenges of building sustainable businesses in a rapidly evolving digital environment. Here are the key takeaways: The Algorithmic Shift: 53% of creators report...

3 months ago • 4 min read